2020 was a hard and intense year for us at Graffito, but at the same time it was a year filled with a lot relationship strengthening and a reset of our strategic goals.
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We have embraced the reality that there is no singular solution or approach we can successfully deploy to rebuild our retail leasing, real estate advisory, and marketing practices.
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I’ve been nerding-out this morning looking at Chipotle’s Q3 sales numbers, which came out last week. A couple major takeaways: 1) Q3 digital sales tripled year over year and 2) Digital sales currently account for 50% of Chipotle’s sales.
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These three projects have been years in the making for us. And despite the fact that closing are far outpacing openings these days, there are openings; and some great ones at that.
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Here in Boston and throughout much of the country, we have an oversupply of retail space. We therefore need to completely readjust our thinking about ground floor leasing and programming.
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I just finished reading The Biggest Bluff by Psychologist (and poker player) Maria Konnikova, which explores the relationship between skill and luck in poker; but really is about decision making and human behavior generally.
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Reading White Fragility woke me to so much that I need to work on, enlightened me to my own blindspots, and has changed the way I understand my own white fragility. In July I bought copies for the whole Graffito team, we all read it, and just today we had a conversation about the book.
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Every call or video chat we have these days, regardless of agenda, starts with a question directed at us that is something similar to: “So, before we jump in, what are you all seeing out there?” While the conversations that follow are never identical, our response these days typically convey the following…
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I invite you to provide feedback to us on what more we can do to reinvent Graffito as a more actively anti-racist organization, where we are missing the mark, if you want to join us in any of this, how we can share best practices, and how we can hold each other accountable in our respective pursuits to make better, more inclusive, more diverse, more equitable, and more valuable urban places.
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At Graffito, we will not be bystanders anymore. We will reinvent ourselves as related to anti-racism, equity, and inclusion. And of all the “pivots” I’ve been writing about in these updates the past few months, this will be the most important one for us.
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